doi: 10.7763/IJCTE.2012.V4.630
Technology Adoption and Indian Consumers: Study on Mobile Banking
- 1Taif University.
- 2National Institute of Industrial Engineering, Mumbai, India
- 3College of Computers and Information Technology, Taif University.
Abstract
Information technology is considered as the key driver for the changes taking place around the world. Mobile banking is the latest and most innovative service offered by the banks. The transformation from the traditional banking to e-banking has been a 'leap' change. The evolution of e-banking started from the use of Automatic Teller Machines (ATMs) and telephone banking (tele-banking), direct bill payment, electronic fund transfer and the revolutionary online banking. This study determines the consumer’s perspective on mobile banking adoption.
Keywords
- Mobile banking
- information and communication technology (ICT)
- perceived usefulness
- ease of use
- risk
- awareness
How to Cite
Rahmath Safeena, Hema Date, Abdullah Kammani, and Nisar Hundewale, "Technology Adoption and Indian Consumers: Study on Mobile Banking," International Journal of Computer Theory and Engineering, vol. 4, no. 6, pp. 1020-1024, 2012. https://doi.org/10.7763/IJCTE.2012.V4.630
Copyright & License
Copyright © 2012 by the authors. This is an open access article distributed under the Creative Commons Attribution License which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited (CC BY 4.0).